Cost Per Lead (CPL) Calculator – INR

Enter your Ad Spend and the number of Leads to instantly get your CPL in ₹.

Total money spent on ads in Indian Rupees.
Total leads generated from the campaign.

Your Cost Per Lead

₹0.00

About this CPL Calculator

This free tool calculates your Cost Per Lead (CPL) in Indian Rupees. CPL tells you how much you spend to acquire a single lead. The formula is straightforward:

Formula: CPL = Total Ad Spend ÷ Number of Leads

How to Use

  • Enter your total Ad Spend in ₹ (for example, 5000).
  • Enter the total number of leads generated (for example, 100).
  • See your CPL instantly in the result box above.
Sample Input and Output
Input: Ad Spend ₹5,000
Input: Leads 100
Output: CPL ₹50.00

Tip: Compare CPL across campaigns and channels. Aim to reduce CPL without compromising lead quality.